The amount of web traffic which a website gets depends on the effectiveness of its digital marketing campaign. We train students on the different modules of digital marketing such as the importance of the digital marketing, how it works and the importance of the SEO. As part of the syllabus, students are also taught ways to choose a domain name, understand website navigation and site structure, website architecture and domain hosting. During the training period, they will also come to know how search engines function, different types of keywords, ongoing Google trends and page ranking.
We offer practical training to the students on both the on-page as well as the off-page optimization. As a result, by the time they complete the course, students have a good understanding of business listing, book marking submissions, classified submissions, article and press release submission as well as the site and the keyword analysis, optimization of content and verification of duplicate content, keyword density as well as image optimization. They also undergo case studies of the white hat as well as the black hat SEO while handling the live projects. This course is a unique collaboration of theory and practicals. The trainees are made to undergo small problem solving activities so as to ensure their active participation in the training session. Practice sessions at the completion of each class ensure that all the students are involved throughout the session. Therefore, to help brands create a distinct identity on the web, help us to help you.